Rethink Everything: Millennials & Gen Z – Education That Attracts
Webinar Series
Thursday, November 21, 2024 at 2:00 PM ET
Join us for the final webinar in our exclusive series based on “Rethink Everything You Know About Being a Next Gen Loan Officer” by Kyle Draper and Brian Vieaux. This session will delve into the unique buying decisions of Gen Z and Millennial homebuyers—an essential topic for anyone looking to thrive in today’s mortgage industry. This session is designed for loan officers, mortgage loan originators, and production managers, as well vice presidents and C-level leaders who want to gain insights into Next-Gen Buyers.
This is the fifth and final session in the Rethink Everything Series for Lenders One members.
Key Reasons To Attend:
- Insight into Next-Gen Buyers: Gain a deep understanding of what drives Gen Z and Millennial homebuyers. Learn about their preferences, values, and how they differ from previous generations.
- Effective Communication Strategies: Discover the best ways to connect with younger buyers. From leveraging social media platforms to crafting messages that resonate, you’ll learn how to meet them where they are.
- Building Trust and Loyalty: Explore techniques for building lasting relationships with these tech-savvy, information-driven consumers. Understand their journey from online research to making a purchase decision.
- Adapting to Market Trends: Stay ahead of the curve by adapting your strategies to the evolving market. Learn how to position yourself as a trusted advisor to the next generation of homebuyers.
This webinar offers invaluable insights that will help you tailor your approach, connect more effectively with younger buyers, and ensure your business remains relevant and competitive.
This event is exclusively for Lenders One members only. Register today!
Speakers
Kyle Draper
Video Marketing Expert, International Speaker, Author
“Coach Kyle” Draper creates storytellers out of people who think they aren’t one. He makes video feel less weird. He helps people realize they have a voice and their voice matters. He’s the ultimate encourager and cheerleader as he Realtors & Lenders grow their business organically.
He talks “with” you about social media not “at” you. He does it on a level that not only makes sense but helps you believe you can do it. He uses humor and passion to help you achieve the most out of yourself.
He’s spoken and coached thousands of Realtors & Lenders across North America to realize the impact they can make in their business through the power of video and social media. Most of you have been taught to speak over your sphere to attract “new leads,” Kyle’s here to help you recapture the attention of those that already know, like, and trust you the most.
Coach Kyle is co-author of Rethink Everything: You “Know” About Being a Next Gen Loan Officer.
Brian Vieaux, CMB
President & COO, Finlocker
Brian Vieaux, CMB, is President and COO at FinLocker, a certified mortgage banker, and a financial data platform expert with over 28 years of executive experience in mortgage banking. He has a proven track record of leading and growing successful businesses, driving innovation and transformation, and delivering value to customers and stakeholders.
At FinLocker, he oversees the strategy, operations, and product development of the consumer-enabled financial data platform that streamlines the origination and underwriting processes for mortgages and other financial products. He also hosts Fintech Fridays, a podcast that showcases the latest trends and solutions in the financial services industry. His mission is to empower lenders with digital financial tools that attract, engage, and retain customers, while improving the consumer’s financial well-being.
Brian is co-author of Rethink Everything: You “Know” About Being a Next Gen Loan Officer.
Rethink Everything You Know About Being a Next Gen Loan Officer
Authors: Kyle Draper and Brian Vieaux, CMB
Let’s face it, the mortgage industry has changed. If you don’t, it is going to leave you behind. The mortgage industry used to be so simple, didn’t it? Someone needs a loan, they go find someone they trust. Easy peasy…
Not anymore. Technology is advancing. AI is changing every other second. Social media matters. And we are building relationships differently than ever before.
RETHINK EVERYTHING is going to reshape your mind, sharpen the tools you have, give you some new tools that you don’t, and kick your butt into gear. Why? Because there are still buyers out there who have no idea what they are doing…and they are waiting for you to step up and help. Let’s go!