Rethink Everything: Show Up On Video – How To Use It and Stay Top of Mind
Webinar Series
Thursday, October 24, 2024 at 2:00 PM ET
Are you looking to transform your mortgage business and stay ahead in a digital-first world? Join our upcoming webinar based on the insights from “Rethink Everything You Know About Being a Next Gen Loan Officer” by Kyle Draper and Brian Vieaux, CMB, focusing on social media, branding, and video marketing. This session is designed for loan officers, mortgage loan originators, and production managers, as well vice presidents and C-level leaders who want to master social media strategies, build a powerful personal brand, and harness the power of video.
This is the fourth of five sessions in the Rethink Everything Series for Lenders One members.
Learn from our guest speakers:
- Bill Lyons, CEO, Griffin Funding
- Mike Faraci, Founder & CEO, Red Button Media
- Scott Payne, Chief Growth Officer, Shape Software
Key Reasons To Attend:
- Master Social Media Strategies: Learn how to leverage platforms like TikTok, YouTube, and Instagram to connect with the next generation of homebuyers. Discover techniques to create engaging content that builds trust and drives business growth.
- Build a Powerful Personal Brand: Understand the importance of personal branding in today’s competitive market. Gain actionable tips on differentiating yourself from the competition and establishing your credibility as a thought leader in the mortgage industry.
- Harness the Power of Video: Explore why video is not just an option but a necessity for modern loan officers. Learn how to create compelling video content that resonates with your audience, boosts your online presence, and ultimately grows your business.
This webinar offers you a chance to gain practical insights from top industry experts and revolutionize your approach to digital engagement. Don’t miss this opportunity to enhance your skills and propel your business forward.
This event is exclusively for Lenders One members only. Register today!
Speakers
Kyle Draper
Video Marketing Expert, International Speaker, Author

“Coach Kyle” Draper creates storytellers out of people who think they aren’t one. He makes video feel less weird. He helps people realize they have a voice and their voice matters. He’s the ultimate encourager and cheerleader as he Realtors & Lenders grow their business organically.
He talks “with” you about social media not “at” you. He does it on a level that not only makes sense but helps you believe you can do it. He uses humor and passion to help you achieve the most out of yourself.
He’s spoken and coached thousands of Realtors & Lenders across North America to realize the impact they can make in their business through the power of video and social media. Most of you have been taught to speak over your sphere to attract “new leads,” Kyle’s here to help you recapture the attention of those that already know, like, and trust you the most.
Coach Kyle is co-author of Rethink Everything: You “Know” About Being a Next Gen Loan Officer.
Brian Vieaux, CMB
President & COO, Finlocker

Brian Vieaux, CMB, is President and COO at FinLocker, a certified mortgage banker, and a financial data platform expert with over 28 years of executive experience in mortgage banking. He has a proven track record of leading and growing successful businesses, driving innovation and transformation, and delivering value to customers and stakeholders.
At FinLocker, he oversees the strategy, operations, and product development of the consumer-enabled financial data platform that streamlines the origination and underwriting processes for mortgages and other financial products. He also hosts Fintech Fridays, a podcast that showcases the latest trends and solutions in the financial services industry. His mission is to empower lenders with digital financial tools that attract, engage, and retain customers, while improving the consumer’s financial well-being.
Brian is co-author of Rethink Everything: You “Know” About Being a Next Gen Loan Officer.
Rethink Everything You Know About Being a Next Gen Loan Officer
Authors: Kyle Draper and Brian Vieaux, CMB

Let’s face it, the mortgage industry has changed. If you don’t, it is going to leave you behind. The mortgage industry used to be so simple, didn’t it? Someone needs a loan, they go find someone they trust. Easy peasy…
Not anymore. Technology is advancing. AI is changing every other second. Social media matters. And we are building relationships differently than ever before.
RETHINK EVERYTHING is going to reshape your mind, sharpen the tools you have, give you some new tools that you don’t, and kick your butt into gear. Why? Because there are still buyers out there who have no idea what they are doing…and they are waiting for you to step up and help. Let’s go!